This blog was created by Richard Gaunt in London and Glenn O’Neil in Geneva and focuses on evaluation and measurement in communications, training, management and other fields.


Glenn O’Neil is the main contributor to the blog and has led evaluation, research and communication projects for international organisations and companies. Glenn is founder of Owl RE which supports organisations in analysing, assessing and evaluating activities in the communications, training/events and development fields. Glenn holds a PhD in social research and methodology from  the Methodology Department of the London School of Economics  and a Masters of Science in Communications from the University of Lugano, Switzerland. In the decade prior, Glenn managed communication, education and training programs for the International Red Cross in Africa, Asia and Europe. Glenn is an observer member of the Active Learning Network for Accountability and Performance in Humanitarian Action (international interagency forum) and a member of the Swiss Evaluation Society and the European Evaluation Society (professional associations). When ever he has a spare moment, he enjoys playing his mandolin and ukulele with alt. folk group Folkaboum.

Richard Gaunt has been a professional communicator and journalist for over 35 years, working for major international companies as a PR consultant. In 2001, he launched Benchpoint, a company specialising in evaluation and measurement, and internet surveys. He has founded successful PR consultancies. He is a regular speaker at international conferences, and has presented papers on communications effectiveness and the measurement of communications ROI at various conferences including the Annual Measurement Summit in the US, and AMEC conferences. Richard claims to have retired in 2012, but has subsequently re-emerged to run a scaled down version of Benchpoint, providing employee surveys, membership surveys and Benchpoint’s unique “Management Probe” for chosen clients.


Full contact details are available on our Contact page.

8 Comments Add your own

  • 1. Yoshiko  |  February 10, 2008 at 7:59 pm


    I found the blog much to do with my interests. I’m a researcher, with a long term experience in in-depth research and analysis on consequences of IT on human beongs and society. I often encounter the same problems/ fundamental questions that you discuss here through my analysis on research results and statistical data.

    I’m in an opinion that reality checking is most important to validate and correctly interprest the data / desk search results.

    Creating question is an important part of getting to knowe the truth. We often see underlying prejudice in the questionnaires.
    For example, in some questionnaire, it is prejudged that all the “scientists” are Christian and men.

    Congratulations! You have inspired my thinking even in Sunday evening.


  • […] below was copied from the About page on their […]

  • 3. monina escalada  |  December 25, 2008 at 6:50 am

    Hi Richard and Glenn. Thank you for featuring one of my posts in your blog. That feature has directed many readers to my blog, Devcompage. Please feel free to feature anything I have in Devcompage that is relevant to your blog, Intelligent Measurement. Merry Christmas.

  • 4. Glenn  |  December 29, 2008 at 1:44 pm

    Thank you Monina, happy to be sending people to your blog – you are doing very interesting work in the communications evaluation field so it’s very pertinent to what we write about.
    kind regards

  • 5. bsaikrishna  |  April 15, 2011 at 7:17 am

    Thank you very much for this blog. I am a researcher myself and would really love to contribute and learn from this blog.


  • […] and poverty alleviation. The report was commissioned by Oxfam to Intelligent Measurement (the evaluators); stats in real world […]

  • […] and poverty alleviation. The report was commissioned by Oxfam to Intelligent Measurement (the evaluators); stats in real world […]

  • 8. Owen C  |  May 24, 2023 at 5:00 pm

    Nice blog thannks for posting


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