Best Social Media Metrics?

December 21, 2012 at 6:02 pm Leave a comment

Further to my post of last week, here is an interesting take on the issue of social media metrics from Avinash Kaushik,  a leading expert in web metrics.

Avinash sets out metrics for the following areas:

  • Conversation
  • Amplification
  • Applause
  • Economic Value

View his concept here, it’s interesting reading…

 

Entry filed under: Social media monitoring.

Measuring reach to engagement on social media How to use data to improve communications

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