An under-appreciated area has been what is a systematic approach to monitoring and evaluation (M&E) training for programs and projects. Now this gap has been filled with a new book from Scott Chaplowe and J. Bradley Cousins:
“Bridging theoretical concepts with practical, how-to knowledge, authors Scott Chaplowe and J. Bradley Cousins draw upon the scholarly literature, applied resources, and over 50 years of combined experience to provide expert guidance for M&E training that can be tailored to different training needs and contexts, from training for professionals or non-professionals, to organization staff, community members, and other groups with a desire to learn and sustain sound M&E practices.”
The course is over five days and covers the following areas:
- Clarifying M&E terminology and the uses of M&E
- Introducing a structure for addressing practical issues and challenges in M&E
- The components of an effective M&E system
- Indicators and how to identify them
- Overview of planning tools to help understand the logic of an intervention and provide a foundation for good M&E
- Strengths, weaknesses and applications of quantitative and qualitative data collection methods and tools
- Introducing more complex tools and methodologies for collecting outcomes and impact data including e.g. RCTs, contribution analysis, outcome mapping, process tracing, most significant
- Issues to consider when designing and managing an effective evaluation process, and how to close the learning loop and ensure results are used for improvement
- Steps in analysing quantitative and qualitative data, and what makes good quality evidence
- Incorporating learning into M&E – strategies for encouraging results of M&E to be valued and used
A very interesting article from the The Stanford Social Innovation Review : “Stop Raising Awareness Already”.
The article critiques a number of awareness campaigns and how they do not achieve what they set out to do – and in some cases may even do harm.
One campaign they look at is the “Dumb way to die” campaign focused on reducing the number of rail accidents in Victoria, Australia. This campaign was much appreciated for its quirky video and song:
However, the campaign failed to address the main cause of railway accidents – the majority were suicides. And as the article states:
“It is worth considering that the video’s charming figures and catchy hook may have actually made death seem more appealing or normal to those already at risk.”
But it’s not all criticism! The article provides some lessons for campaigners:
- Target your audience as narrowly as possible;
- Create compelling messages with clear calls to action;
- Develop a theory of change;
- Use the right messenger.
Organisation: CHS Alliance
Date: 28 March 2017
Time: 9am to 10am UK time
Humanitarian agencies are increasingly responding to slow-onset crises despite facing many challenges according to a newly released report on surge practices for slow-onset crises. Join us for a webinar from the Transforming Surge Capacity Project where one of the report’s authors, Glenn O’Neil will present the key findings of the report and its recommendations for changing surge practices and policies to tackle slow-onset crises.
The webinar will be held on Tuesday 28th March at 9:00-10:00 UK time and can be accessed via the following Zoom link https://zoom.us/j/603361958. Please email firstname.lastname@example.org to confirm your attendance.
The website Better Evaluation has many great resources and explanations of evaluation approaches, processes and methods.
I just came across this page on Evaluating Policy Influence and Advocacy that details well the methods and types of advocacy/policy influence – well worth a read!
The US-based Institute for PR has just published their 10 insights from public relations and communications research of 2016. They scanned all major research studies and selected 10 trends; see the infographic below and read the full report here (pdf). My favourites are:
No. 3 – Most companies find it difficult to efficiently utilize available data and analytics
No. 8 – Many PR practitioners fail to execute the theory of two-way communications
Check out the Tools page that features some 80 participatory tools.
Here is a description of the toolbox from ActionAid:
The Reflection-Action Toolbox is an online platform which enable people to connect around how participatory tools and processes are used in practice. The aim is to create a global community of practice and provide an opportunity for M&E practitioners to access range of participatory tools, promote shared learning about added value of these tools, challenges faced, adaptations and innovations made in different contextual realities where applied.
Image from the Power Flower tool!