intelligent measurement

Evaluating Advocacy: Challenges, Methodologies and Solutions

March 4, 2021 at 12:39 pm 1 comment

Today I was very happy to be with the European Centre for Public Affairs for a training on advocacy evaluation.  For those who are interested, you can see my presentation slides below and I’ve also listed a range of advocacy evaluation and related resources.

Advocacy evaluation an related resources

Theory of change:
Julia Coffman & Tanya Beer (2015), The Advocacy Strategy Framework; A tool for articulating an advocacy theory of change

UNICEF (2014), Theory of change; methodological briefs 

Advocacy monitoring and evaluation methods/approaches:

Saferworld learning paper (2016), Doing things differently – rethinking monitoring and evaluation to understand change (outcome mapping and harvesting)

Robin Kane et al (2017), Contribution Analysis in Policy Work; Assessing Advocacy’s Influence

Harvard Family Research Project (2009), A User’s Guide to Advocacy Evaluation Planning

Julia Coffman (2019), Current Advocacy Evaluation Practice, Center for Evaluation Innovation.

Julia Coffman and Ehren Reed (2019), Unique Methods in Advocacy Evaluation

Intrac (2009), Tracking Progress in Advocacy: Why and How to Monitor and Evaluate Advocacy Projects and Programmes

Oxfam, Process Tracing – Draft Protocol

Guidelines:

CARE (2018), Advocacy and Influencing MEL Guidance

UNICEF, Monitoring and evaluating advocacy; companion to the advocacy toolkit

CIPPEC (2011), Learners, practitioners and teachers; Handbook on monitoring, evaluating and managing knowledge for policy influence

ODI (2014), Monitoring and evaluation of policy influence and advocacy

Communicating monitoring and evaluation results:

Glenn O’Neil (2017), A Guide: Integrating Communication in Evaluation

CDC (2013), Evaluation Reporting: A Guide to Help Ensure Use of Evaluation Findings

“Think pieces” on advocacy evaluation:

Bodille Arensman (2019), Advocacy Outcomes Are Not Self-Evident: The Quest for Outcome Identification

Jim Coe and Rhonda Schlangen (2014), The value iceberg: weighing the benefits of advocacy and campaigning

Jim Coe and Rhonda Schlangen (2019), No Royal Road: Finding and Following the Natural Pathways in Advocacy Evaluation

Jim Coe and Juliette Majot (2013), Monitoring, evaluation and learning in NGO advocacy; Findings from Comparative Policy Advocacy MEL Review Project

Annette L. Gardner and Claire D. Brindis (2017), Advocacy and Policy Change Evaluation: Theory and Practice (a book!)

Examples of advocacy evaluation reports:

UNHCR (2019), Evaluation of Effectiveness and Relevance of Advocacy Approaches in Europe

Norwegian Refugee Council (2014), Evaluation of NRC’s 2012-13 protection and advocacy work in the DRC

Oxfam America (2015), Evaluation of global advocacy programme; Global Leaders Empowered to Alleviate Poverty

Norwegian Refugee Council (2015), Evaluation of global advocacy initiative on housing, land and property

Oxfam International (2013), Evaluation of global communications campaign GROW

Entry filed under: Advocacy evaluation, Campaign evaluation.