Measuring the impact of journalism 2
September 22, 2015 at 9:11 am Leave a comment
We don’t often read or hear about measuring the impact of journalism, as I’ve written about previously.
Well, on this topic, here is a very interesting article from Stanford Social Innovation Review that goes quite in-depth on the subject. They talk about measuring reach, impact, engagement and influence together with providing examples and initiatives underway in this area.
Entry filed under: Communication evaluation, General. Tags: impact, journalism.
Trackback this post | Subscribe to the comments via RSS Feed